New regional airline’s name will be Lift Posted by Anita Froneman on 29 October 2020 A name for South Africa’s new local airline has been chosen by the public. ‘Lift’ emerged as the winner from over 25,000 entries. As it turns out, eight South Africans had the same bright idea and will share the prize. Each will get their share of free flights with Lift for a year. This new carrier is a joint venture between Global Aviation, Kulula founder Gidon Novick and former Uber executive Jonathan Ayache. ‘It’s been a tough year for so many and the airline industry is in a mess. We want our new airline to be a collaboration with all South Africans and a statement of optimism. This naming process proved to us once again how very resilient, creative and inspiring South Africans are,’ said Novick according to Business Tech. ‘We had so much fun going through the entries. Some were so thoughtful and inspiring like “Ubuntu Air” and “FlyMzansi”‘. Novick added that there were some amusing entries too. ‘”Djyrynie” and “Planey McPlaneface” were never going to fly – while “Gravy Plane” must have confused us with another airline.’ The decision was made to choose a name that was relevant to the category, unique, optimistic and of course easy to pronounce and remember, he said. A launch date for the new airline to take to the skies has not been announced yet. Picture: Usnplash Related Posts Cape Town’s sustainability: Leading the way in environmental initiatives 1 June 2023 As National Environmental Month commences in South Africa, Cape Town stands proudly at the forefront... read more Kapama to host Safari Guide of the Year Awards 2023 1 June 2023 Kapama Private Game Reserve near Hoedspruit will host this year’s Safari Guide of the Year... read more Blood Lions relaunches for public viewing on YouTube 1 June 2023 Award-winning documentary feature film Blood Lions has been relaunched on YouTube for public viewing, creating... read more PREV ARTICLE NEXT ARTICLE
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